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Inc. Plan (USA) Questionnaire

YOUR FREE BUSINESS PROFILE

by Jacques Luben, Editor
Inc. Plan Business Review

Understanding your business leads to successful entrepreneurship!

Whether you are operating an existing business or are in the process of launching a new venture, you must project a strong identity to the key individuals who will determine the long-term success of your efforts:
Customers, Bankers, Suppliers and Investors.

Remember, Success can only result from Careful Planning.

A thoughtful self-examination of your business structure will help you understand your strengths and potential weaknesses so that you can address them effectively. It can also help you shield your personal assets, reduce taxes and increase your liability protection.

Q: Why was the Inc. Plan (USA) Questionnaire developed ?

A: By the time most business owners contact us at Inc. Plan (USA), they have reached a point where a few critical "building blocks" may be needed to advance their ventures :

Stature as "serious" companies that command the attention of customers and the greater business community.
Potential funding from investors, banks and other lenders.
Lower taxes resulting from the favorable treatment that is typically offered to incorporated entities.
A legal fortress to protect the owner's personal assets.. Sensible entrepreneurs do not want to risk their homes, retirement savings and other valuable holdings due to a business related accident and/or frivolous litigation.

WHAT IS MY BUSINESS PROFILE?
Take a few moments to carefully answer the questions below. Just completing it will give you a thoughtful framework for viewing your business. When you submit this Business Profile to Inc. Plan (USA), we can Email you, call you, or both with a summarized, confidential evaluation of the Questionnaire within 7-10 days of receipt.

YOUR PRIVACY IS IMPORTANT TO US
The information you submit by using our online forms is kept completely confidential. Inc. Plan (USA) does not share or sell this information, including your Email address, to anyone. Period.

Please do not respond questions that do not apply to your specific situation.
Answer the following questions as directly as possible in 50 words or less:

Your Name:

Your Email Address:

(please provide a complete Email address i.e., yourname@aol.com)

How would you like your evaluation to be delivered to you?

phone Email both

If you chose to have us call you, please provide your U.S. phone number with area code:

1. The Heart of the Matter
What is the basic idea that drives my business venture?
Can I generate meaningful (and rising profits) with proper execution of my concept?

2. The Goal and How to Get There
What are my marketing objectives? The specific ones, beyond making a lot of money and being my own boss. And, just as specifically, what are my strategies for acheiving those objectives?

3. My Enemies and Where I Am
What is my competition within my marketing area? How have I defined that area? Am I being coldly realistic in this assessment?

4. Financial Firepower
Do I have enough financial capital to activate my business idea for the first full year of operation? If not, who can I approach for an investment (or loan) to keep my venture moving towards long-term success?

5. Let Technology Work for Me
Have I fully considered the proper strategies to use technology as a way of reducing my operating costs?

6. The Danger Zones
Is there any physical danger related to the work that is performed by my business? Specifically, are people and / or property at risk through my company's activities?

7. Operating Heavy Machinery
Does my business operate cars, trucks or heavy equipment to conduct its activities? If yes, am I risking my personal assets if an accident takes place in connection with my daily operations?

8. A Legal Sitting Duck
Is there a possibility that the products and services that I offer will cause anyone to pursue legal action against me in civil (or criminal) court? If yes, am I well protected from a sizable judgement against me and my family?

9. Projecting the Image of Successful Leader of a Successful Company
Do my customers and suppliers perceive me as the head of a company that commands attention and respect? If not, what can I do to improve my image?

10. Maximizing Tax Benefits
Is my company structured to take advantage of certain effective tax strategies that are commonly used by larger companies?

This Questionnaire was prepared by Inc. Plan (USA) as a means of helping entrepreneurs analyze the best strategies to manage their individual business activities.

Tax laws and interpretations of tax laws are always changing. Inc. Plan (USA) cannot guarantee or warrant the accuracy of the information contained herein. In legal or accounting matters, seek the advice of an attorney or an accountant.

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