Entering the world of online commerce is easy using Shopify – all you need is a product to sell, a credit card to pay the fees after the free trial, and the motivation to make your store a success.
Shopify will handle all the otherwise-daunting aspects of running an ecommerce operation, from making your products visible across all devices, to accepting payment via credit cards, Paypal, or one of many other supported payment gateways.
All the technical details will be taken care of, leaving you free to concentrate on selling your products and taking your business forward.
To set up your store, simply sign up at the Shopify site giving your email address, choosing a password, and deciding on the name of your shop. You’ll then be started on a fourteen day free trial to see if Shopify is right for you.
If you already have a website, then your new Shopify store can be seamlessly integrated into it, and with over a hundred customizable templates to choose from, the Shopify service can easily be blended in to your company’s look and feel.
Once your trial has started, you’ll have access to the administration back-end which allows you to set up your product catalogues, post content on to your site, and keep an eye on your customers with the advanced analytics features that will show you exactly which parts of your site are performing and which need a little work.
To give your new store a marketing boost, you’ll also be given a free $100 Google Adwords voucher to start driving traffic straight away, and you’ll also have access to Shopify’s team of marketing experts who can give you advice on making the most out of their service.
If you have a great product to sell but have been put off online retailing by the technical complexity involved, then setting up a Shopify store takes all the hard work out of ecommerce and lets you concentrate on running your business and pulling in the sales.
