Although, recent events on Alibaba’s monetization made Yahoo! shareholders skeptical about Marissa Mayer’s efforts, entrepreneurs worldwide can fully learn from her. Former Google Vice President and actual Yahoo! CEO, Marissa Mayer owns an impressive resume. Firstly, she had a key role in developing most Google features such as Google Search, Google News, Google Images or Gmail. Secondly, she became Yahoo! CEO at only 37 without having any former sales knowledge.
- Always take the most challenging path
“When you have different options, you should choose the thing that looks like it will be more difficult, because that usually turns out to be the right choice”, Mayer points out. She herself took this advice. When she was asked to become CEO of Yahoo! she was only 37, had no idea on how to drive sales for this failing company, she was 5 months pregnant and somehow she managed to master them all.
- Always have a prospect of your target customer in mind
Even in her early life, Marissa Mayer stood up not only thanks to her sharp thinking, but also because she could deeply understand people and knew how to relate to them. “I always put the user first when I get ideas pitched to me”, she says. Customers are one of the most important parts of a business, after all they are the ones who buy your products. Therefore, their needs must not be neglected.
- Don’t fear uncertainty
There are moments in life when you are forced to make radical decisions. However, if you fear failure because you have doubts regarding your skills, you may lose an opportunity on learning more about yourself. When you go for the unknown, you give yourself a chance to grow and to learn from different experiences. This will only make you push yourself to higher levels and to expand your horizon. “I always did something I was a little not ready to do. I think that’s how you grow”, Mayer says.
- Surround yourself with smart people
Working in an environment where people challenge themselves to think and work on a next level will help you grow and become the successful entrepreneur you’ve always dreamt of being. From an early state Mayer was surrounded by experts in many domains which set her on the path to be an overachiever. Finding mentors and people who keep you determined will lead you to great achievements.