With a user base of 300 million people sending over 500 billion tweets per year, there can be no doubt that Twitter is one of the leading platforms of social media. With over 350,000 tweets being sent out every minute, it can be hard to stand out from the crowd. Luckily there are several ways to maximize your Twitter impact. Whether you have one follower or a million, this guide will show you how to get the most out of your tweets.
Embed your tweets
If you have a blog or website then it’s worth considering embedding your latest tweets on your homepage. You can create a HTML embedding code by selecting the ‘More’ option at the bottom of your tweet, followed by the ‘Embed Tweet’ option. Then select the HTML script, and paste it into your site. This work for other peoples tweets that you like, and you can even choose to show or hide any attached pictures in the embedding.
The desktop Twitter site utilizes of a wide range of handy keyboard shortcuts. When used correctly, these shortcuts will improve the speed that you navigate Twitter, leaving you more time to compose thoughtful tweets, and engage with your audience.
When navigating your timeline:
- G then F to go to your Favorites
- G then H to go to your Home-screen.
- G then M to go to your Direct messages
- G then P to go to your Profile
- G then R to go to your Replies
- G then U then Search to go to an account’s main timeline
When an individual tweet is selected:
- F to Favorite
- M to Direct Message
- N to compose a New Tweet
- R to Reply
- T to Retweet
Time your tweets
Your latest joke about the movie you just watched might make a killer tweet, but if you post it at 2 A.M then no one is likely to see it. 9 A.M to 3 P.M, Monday through Thursday are the golden hours of tweeting. If you’re too busy to wait then why not try scheduling your tweets? Applications like Tweetdeck and Future Tweets have the ability to create timed Tweets. Instead of sending out a tweet right now, they allow you to specify the time and date of posting. Great for the times when you think up the perfect tweet, at a less than perfect time.
Know the difference between Replies and Mentions
A mention is any tweet where @username is included. These tweets are forwarded to the person who’s username has been mentioned, but they are otherwise treated like a regular tweet. Tweets that begin with an @username tag however are classed as a reply. Reply tweets are hidden to your followers unless they follow both you, and the person who you are tweeting to. Replies you send will also be visible to any users, if they check your main timeline directly. You can make a tweet visible to all of your followers by including a period or @ symbol in front of the username tag, such as [email protected], or @@username.
Improve the quality of your tweets
Ultimately, posting faster and reaching more people will only get you so far. The secret to maximize your Twitter success is by creating content that people actually want to read. Sending out too many low quality tweets is the fastest way to lose followers. Always remember that people are taking valuable time out of their day to read your tweets. There are three basic rules to avoid sending nuisance tweets.
- Don’t tweet too much
- Don’t tweet about the same thing for too long
- Don’t tweet something that you wouldn’t personally find interesting